Over the course of 2015 to 2019, direct mail donor acquisition dropped by over 14%. While digital fundraising grew by 12% in 2017, that growth dropped to 1.2% in 2018. Meanwhile, face-to-face fundraising has been the leading source of direct sustainer acquisition since 2016, with a 30% increase in multi-year recurring donors.
Following our incorporation in 2012, Globalfaces Direct has grown to be one of the top face-to-face fundraising companies in North America. We train and deploy dedicated, professional fundraisers to act as representatives for your organization, and have pioneered a method ensuring these brand representatives are operating in a safe and successful manner:
These fundraisers become experts in your cause and build genuine rapport with members of the community, with the end goal of securing sustaining, recurring donations for your charity.
The primary driver of our face-to-face fundraising services is door-to-door fundraising. However, in addition to door-to-door fundraising, we also offer street canvassing, business-to-business donor acquisition, and more.
Our face-to-face fundraising services are backed by repeatable, reliable fundraising metrics. In addition, each F2F effort is tested on a sample pilot campaign, allowing us to provide proof of concept before the full rollout.
Across each of our face-to-face fundraising services, we provide real-time updates on key performance indicators and access to all donor information through our proprietary Insight software. This software integrates directly with the charity partner’s constituent relationship management system, affording charity partners valuable information for future efforts. Additionally, our in-house call centre ensures each and every donor has a positive onboarding experience, starting what can be lifelong relationships off on the right foot.
Since our inception, we’ve partnered with 50+ of North America’s largest and most prominent charities. With our face-to-face fundraising services, we have the capacity to acquire 150,000+ sustainer donors annually for these organizations. If your organization is interested in incorporating face-to-face fundraising into your strategy, we’d be happy to help.
For more information about our face-to-face fundraising services, explore the following pages: